Tools and Metrics to Grow Your Minecraft Server

Maximize your server's potential with our suite of KPIs and tools, designed to help you optimize user acquisition, player retention, and revenue.

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User Activity Metrics

Insights Into Your Playerbase

MCMetrics offers 30+ unique metrics to help you understand how your users are joining, playing, and leaving your server. Categorized into user activity, acquisition, retention, and sessions, they are designed to provide actionable insights into your playerbase that help you grow your server.

Insights First
Every single metric is built with the insights it provides in mind. Instead of "fun facts", we focus on key performance indicators that help you identify strengths and weaknesses in your server.
Integrated with our tools
Every metric (*) integrates with Campaigns and Experiments to help you understand the impact of your ad campaigns and a/b tests.
Additional context
Every metric is accompanied by tooltips and documentation to help you analyze your data, and many metrics include historical data to identify trends.

*Refer to the docs for a full list of metrics displayed by tools.

Playercount screenshot

Revenue Analytics

Increase Your Revenue With Revenue Metrics

MCMetrics provides every revenue KPI you need to figure out what's keeping you from maximizing your revenue.

Revenue KPIs
The revenue page provides you with enterprise-grade metrics to help you understand your revenue and identify opportunities for growth, including ARPU, ARPPU, conversion rate, repeat purchase rate, and time to purchase.
Integrated with our tools
MCMetrics automatically calculates revenue, UAC, CAC, and ROI for campaigns and ARPU for experiments.
Revenue Funnel
The revenue page also provides an automatically-generated revenue funnel including key milestones in the user-revenue journey. This helps you identify where you are losing users and how to optimize your revenue.
Revenue page

Experiments Tool

The only A/B testing tool you need

MCMetrics provides a powerful A/B testing tool that allows you to create and run A/B tests on your server. Add an experiment name, trigger, and variants; we'll take care of the rest.

New Experiment
New Experiment
Quick Setup
Setting up A/B tests only takes a few minutes, no coding required. You can compare variant performance at any time from the dashboard.
Automatic Triggers
Experiments can be triggered from user joins, first joins, purchases
Manual Triggers
On top of automatic triggers, experiments can also be executed manually via command or PlaceholderAPI. This makes it possible to integrate experiments with virtually any plugin.
Variants
Create up to 5 different variants, each with their own action type, including control variants, chat messages, console commands, and player commands.
Variant Results
Browse variant results of any active experiment at any time. This automatically aggregates mean retention, 5min/1d/7d/30d retention, and ARPU for each variant.
Templates
Import preset experiments from our templates library to start optimizing your server in minutes!

Campaigns Tool

Automatic Campaign Tracking

You can use our tool to automatically calculate joins, revenue, UAC, CAC, ARPU, and ROI for any marketing campaigns you run on your server.

New Experiment
Effortless Tracking
Our tool automatically tracks, analyzes, and ranks your marketing campaigns, which can potentially save you thousands in ad spend.
Maximize Your ROI
With our tool, you can figure out which campaigns are most profitable and optimize your marketing strategy accordingly.
Improve Your Marketing Strategy
By tracking metrics like user acquisition cost (UAC), customer acquisition cost (CAC), and average revenue per user (ARPU), you can identify which sources of traffic have the highest-spending users.

Easy Installation

Set up in 5 minutes

Server Support
Our plugin supports all major server software, including Spigot, Paper, Purpur, Pufferfish, and most forks.
Version Support
The plugin supports all versions of Minecraft from 1.8 to 1.19+
Proxy Support
MCMetrics supports multi-server setups running proxies, including BungeeCord, Velocity, and Waterfall.
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MCMetrics Analytics Platform

Everything you need, all in one place

MCMetrics is a powerful analytics platform that helps you understand your players, optimize your ad campaigns, and grow your server. We aim to provide you with all the tools and metrics you need to grow your server, all in one place.

All-In-One
With MCMetrics, you get access to all the vital metrics you need, all in one place.
User Activity Metrics
Key metrics to analyze user activity and overall server health, including playercount, daily active users, weekly active users, and monthly active users.
User Acquisition Metrics
MCMetrics provides you with key metrics to analyze new user joins across your servers, giving you insights into the effectiveness of your acquisition campaigns.
User Retention Metrics
Key performance indicators like bounce rate, 1d/7d/30d/60d/90d retention rate, and a daily retention chart to determine how long players stay engaged with your server.
User Session Metrics
Data to analyze session count, session length, and session distribution across your servers.
Revenue Metrics
Data to analyze user conversion, user spending, and revenue over time.
Ad Campaigns
MCMetrics automatically calculates revenue, UAC, CAC, and ROI for campaigns. Set it up in a few clicks and start optimizing your ad spend.
Experiments
Extremely powerful A/B testing tool that can integrate with virtually any aspect of your server.

Get started with MCMetrics